BA Newsletter September 2011

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There is no scarcity of opportunity to make a living at what you love; there’s only a scarcity of resolve to make it happen.

~ Wayne W. Dyer

BA Newsletter August 2011

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New Member Product Pack Offerings Starting Now!

There are 2 new product offerings that are available starting now.

You may now enroll a new member with exclusive packs just for them. These packs are only for new members who have never ordered any NutriHarmony products before. You may entice them into joining NutriHarmony with either or even both of these great new packs.

These packs are buy one get one FREE for either Joint ReForm or Multi-Vitamin.

Yes…if they buy only one they will get another one free.

For their initial product order only, they may order one or even one of each of the two packs. (There will however be a limit of one each of each of the two packs).

So they could buy one Multi-Vitamin and get one free and also buy one Joint ReForm and get one free as well but they cannot buy more than one of the same pack. Example: they may not buy 2 Joint ReForms and get 2 free.

Since the free product is included in these packs this volume does not count towards additional free product.

This is qualifying volume with which you may qualify but since we are giving a buy one get one free this pack has no CV attached.

How do you use this to get new members?

Easy: You may want to lead with this offer. People love both the Joint ReForm and the Multi-Vitamin so you could just introduce them to NutriHarmony with this offer; it’s quite enticing. You can also create a sense of urgency by letting them know that they should take action now because the company has stated it reserves the right to pull this offer at any time. This will let them know that they should take action now to get theirs before it’s gone.

This is a great way to get people going on the products that can help them feel better so that you will of course generate future commissions on all their orders for as long as they stay a member.

Take advantage of these two great new offers and start promoting them today!

BA Newsletter July 2011

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“The entrepreneur always searches for change, responds to it, and exploits it as an opportunity.”

 ~ Peter F. Drucker

BA Newsletter June 2011

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“Entrepreneurs are simply those who understand that there is little difference between obstacle and opportunity and are able to turn both to their advantage.”

~ Niccolo Machiavelli

BA Newsletter May 2011

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Get Active in Your Community!

 

In this marketing method you will learn how to have fun and make money at the same time.

Here we will be discussing the marketing of Joint ReForm however you could use this method to market most any NutriHarmony Product.

Look for the right kind of community events, such as senior softball, senior dances or other senior events. Also keep your eyes open for other events that people 40 years old or older would be doing.

Now comes your choices: You can sponsor the event and put up a booth and a banner and work the event or you can pass out flyers or you can give out free bottled water and along with the water, every one also gets a flyer.

Your main goal is to get phone numbers of people who are interested so you can contact them later. Be sure to ask for their phone numbers as most people won’t just offer them to you without you asking.

These types of events are fun to go be a part of…to get out and network with your community.  There is nothing wrong with a little socializing while sharing something that will benefit them dramatically.

This is nothing more than the centuries old art of networking. It has worked for hundreds of years and I can see no reason it will stop working any time soon.

Summer is here and this is one of your best times for this business building tactic.

Have fun, enjoy the experience and good things will happen.

BA Newsletter April 2011

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The trade show attack plan

 

This plan is actually very easy to do and will cut your normal costs of doing this kind of promotion down by 90% or even more.

What if you could get your offer in front of your target niche and be the only offer of its kind at the entire show virtually every time?

What if you could do this for less than 10% of what it would normally cost you to do such a show?

Are you ready for it?

It’s really super simple.

Here’s how it works:

1.    Find the appropriate trade shows that are taking place in your area. Some great ones for Joint ReForm™ are the following: RV shows selling and showing motor homes, Golf shows, AARP shows, Mobility scooter shows, Quilting shows, timeshare shows, vacation shows targeting 45 years of age and older.  You get the idea.

Did you notice I did not say health shows?

Why not health shows? Well, sure you can do those too but your offer gets lost in a sea of other health offers at every single booth.

2.     Print up full color flyers about Joint ReForm™ (as the example). If it’s a 2 day show with 20,000 attendees you will need 3,000 flyers minimum.

3.     Make a deal with one of the booth vendors that you can put your flyer on their table (booth) and you will buy the vendor and the employee lunch each day (for a 2 day show) at the local restaurant near the show. Or put their ID on the flyer and offer them $1.00 for every lead. There are tons of things you can offer them in exchange.
The point is they are not using that space, you offer them something of value and you get your offer out there for pennies verses say $1,500 for the booth at an RV show.

4.     If you prefer you can pay to be a bag stuffer. Every person that goes to the show gets a bag with a bunch of flyers in it. You can pay to be one of those flyers. This will get decent responses but is not as good as the table top method. On the table they picked it up, are interested and put it in their bag. They already have recognition.

This method can be done at senior baseball games, bingo parlors, hair salons, etc. You give the owner a code and credit for the sale with $1 each and dinner for 2 if they get you 100 sales or whatever other payment methods you like.

Give it a whirl; you’ll be glad you did.

Patrick

BA Newsletter March 2011

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How To Use Free Forums To Drive Qualified Prospects To Your Business

 

There is a very simple way to get quite a few highly targeted and qualified prospects to you so you may put your offers in front of them.

They are called forums. You need to know what you’re doing otherwise people won’t be receptive and may even accuse you of spamming their forum.

Here are the basics:

1.  Find forums that are on topic to health or even joint pain. If you can find forums where people share a common problem or experience pain then you will get a lot more interest.

2.  Start posting on the forums and answering questions leaving links to where they can find the information you’re quoting, etc… Don’t leave a link to anything you do yet; wait until you have a lot of people on the forum who trust you and respect your advice. Once you have a following you can put your blog in your signature line or even drop a link to it when you’re solving one of their problems but don’t drop a link every time you answer any question; just once every 5 to 10 answers and you should be good to go.

3.  Make your own web property. That is to say: make a free blogger blog, wordpress blog, or squidoo lens. On your web property offer a free report that you have written on the same topic as the forum. It only needs to be 7 to 10 pages so they are relatively easy to do.

Be sure the report really helps give them information that will be useful. Be sure the report title is quite catchy and makes people want it. Make sure your report over-delivers on value so they are impressed not disappointed.

4.  Set up an auto-responder by visiting GetResponse or AWeber if you prefer them. We use GetResponse and really like them; their interface is very simple.

Set up a multiple email campaign that your auto-responder will send out.  7 to 10 emails are enough, if they don’t hop on board by then they likely never will.

In your auto-responder emails offer them more free information keeping up your position of helping them.

And in every email give them a phone number and ask for theirs so that you can begin some real dialog with them (very important).

IF YOU DON’T WANT TO GIVE AWAY A REPORT then you can drive them towards your blog and encourage them to sign up to your blog for updates. You then keep posting on a regular basis and giving them a phone number to call and an email address to which they can send you their phone number.

You can write all kinds of NutriHarmony stories, etc. on your blog. People will read them, become inspired and want to get involved.

These are the basic steps to using free forums as a method to drive traffic to you and your offers. It works quite well over time and can be a valuable addition to your marketing campaigns.

Be sure that any advice and help you give is non-prescriptive and does not diagnose and you should be fine.

BA Newsletter February 2011

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Free Leads Anyone?

Yes…I just said free leads!

You will get leads for free but there will be a little work involved. This is a system that does have a few variables but can bring you in targeted visitors, who then become prospects.

You will build up a following of people who will wait anxiously until your next post.

Here’s how it works:

  1. Go set up a free Blogger.com blog; it’s super easy and anyone with even no experience can go do it in under an hour.
  2. Set up your blog to talk about your NutriHarmony story; really tell about the story of your health and your nutritional journey. Give helpful hints, nutritional facts, answer questions if you feel comfortable doing that, etc…
  3. At the end of every single post you write ask people to subscribe to your blog so that they know when the next post goes live (they will get an email notification that you just posted).
  4. Also at the end of every post put your contact information and prompt them to contact you when they want more information.
  5. You have their emails from your blog subscriber list. Send them an email or 2 with something free, or with your special report you just wrote and tell them it’s for subscribers only, which is true.
  6. After your subscribers are warmed up to you, send them a NutriHarmony promotion inviting them to a conference call you’re doing or would they like a free brochure (that you email to them, no cost to you).

How to promote your blog?

1.     Write articles on any of your favorite health topics and publish them to ezine articles seen here
=> http://ezinearticles.com or another of my favorites is Buzzle seen here => http://www.buzzle.com

Be sure to give a link back to your site in your author’s box so people can go directly from the article to your site.

Make sure the anchor text (the word that links) to your blog is a word for which you would like to rank in the search engine.  Let’s say you want to rank for Multi-vitamin information, you would put your link to your blog behind this keyword so that it would be blue and be your link like this Multi-vitamin information.  This tells the search engines that you want your site to rank for that keyword.

2.     Write more articles!  How many you might ask?  Well, as many as it takes to where you’re getting good consistent new viewers coming to your blog that you then have a chance to convert into prospects but generally just plan on writing 5 to 6 a week to start.

3.     Make You tube videos! Don’t get all nervous there’s an easy way to do this.  Go to Fiverr seen here => http://www.fiverr.com and type YouTube videos into their search bar on their site. You will find several people who will take your articles and turn them into YouTube videos for you for only $5. Yes they will do it for only Five bucks, that’s why they call it fiverr! You can do the videos yourself and keep this method totally free by visiting http://vimeo.com .

Make sure your video links back to you blog. One successful video can bring you hundreds of new viewers and subscribers.

Does this involve a little work? Yes! But it will pay off in the long run as you start to build a loyal following of people who really like what you have to say on your blog.

You can do this totally free of charge and over time build up some great results and you can check out fiverr to see if that’s a right fit for you or not as well.

Either way, have fun and enjoy the journey,
Patrick Shelley

BA Newsletter January 2011

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Make a Plan for the New Year

It was eloquently written in approximately 722 BC that:

“All men can see these tactics whereby I conquer, but what none can see is the strategy out of which victory is evolved.”  ~Sun Tzu (taken from The Art Of War)

Your victory now as then is evolved of strategy. It matters not if we are discussing war or building your NutriHarmony business the fact remains: a strategy is a plan and plans are needed for success.

Plans that have no action taken on them are worse than worthless. Time was taken to make the plan, mental energy was used and then no action to implement the plan followed. This means a deficit was created with no positive return, which is why I claim beyond or less than worthless.

You must decide whether or not you will make this new year your best ever. If your answer is yes then devise a plan. Be sure the plan is realistic and that you really can accomplish it. Don’t plan something so foolish as to fly to the moon blindfolded. That would be silly…at least take the blindfold off first.

Then you must put the plan into action. This is best accomplished by writing down and then implementing daily steps to take to reach the larger goal. Map out the steps you need to take every day and then simply do them every day.

I know all my writings above are not rocket science but if you will actually do them you will likely be better off than 99% of everyone else.

So…make your plan for the new year, envision where you want to be by the end of the year and take the action necessary to get there.

Motivation

“I have never yet seen a man accomplish anything he truly believed he could not”  ~Patrick Shelley

So this means you need to have faith in yourself and believe you can do it. Because guess what: if you believe you can do something or if you believe you can’t either way, you’re right!

Thank you,

Patrick Shelley

BA Newsletter December 2010

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Giving The Gift of Health – There Is No Better Time Than Now!

We have the holiday season in full swing and you’re a marketer looking to expand your customer base.

How do you do this at a reduced cost, while making everyone happy and enjoying the process at the same time?

Easy!

Here are the tips for expanding your business and having fun doing it:

  1. Take your products with you everywhere you go. As you travel and tour the homes of all of your friends and relatives be sure to take your NutriHarmony Supplements with you.   As examples:  a)  Take your tumbler of Enfusia™ with you to all of your gatherings and sip it as you normally would.  People will ask you what it is that you’re drinking. What a perfect way to start a conversation about it.  b)  Take your multi with you and take one before the meal with everyone sitting there at the table. Leave the bottle out in front of you while you take the capsule(s). Many will ask about it, providing you the opportunity to share its benefits.
  2. Put a window sign on your car’s rear window about Joint ReForm™. We have a company listed in the BA Take Action Tools link under “Pages” on the right-hand side of this page or in your Back Office from which you can order the signage. We have approved verbiage for your sign in these locations as well.  People will ask you about it. People will also write down the number (if they don’t know it’s your car) and call you for more information.
  3. You are also driving all over shopping, running errands, etc; people will see your signage, write the number down and call you.
  4. Put up fliers that we have ready in your Back Office for you to personalize and print out; put them up everywhere you go.
  5. Use an approved statement like the ones right off the fliers and put it on a business card with your number. Hand this card to everyone you see.
  6. You can give NutriHarmony and The Shelley Collection as gifts to family and friends. What a great way to share the gift of health. You introduce them to the product, get a tax break (consult your accountant, we are not offering legal advice) and give them something that will help them a whole lot more than fruitcake or a tie.

You can get a new number on the cheap!
If you don’t want all these people calling you on your normal lines just get a magicJack internet phone.

You have a one time fee of $39.95 which includes the device and your first full year of all your phone time. Then it’s $19.95 a year thereafter. This is pretty cheap for a second phone line and you will not be clogging up, or giving out your main number.

All in all you can have a really fun holiday season and build your business at the same time. It really all just comes down to visibility. You have to let people know what you do or what you have to offer otherwise how will they know? To them your offer is invisible if you don’t show it to them.

Motivation
You can do anything you want once you know what it is you want to do!

Have a great Holiday season and we wish you and yours health, safety, happiness and joy!
Patrick Shelley